Qualitative market research has always been the mainstay of what Think Design Research offers. From the group discussion, In-Depth Interview, UX/UT, Immersion, Shop Along etc. We are able to tailor our approach to the needs of our different clients.

Qualitative market research companies, in short, seeks to explore the ‘Whys?’ that typically are manifested in the various behaviours we can measure through quantitative market research approaches. 

We are small by choice, we believe this allows us to provide you with very personal service. Because we live, and work and shop here we know the area and the people. We believe your research hinges on a successful recruit and will take any means necessary to find fresh, articulate, interesting individuals to participate in your research.

Every recruiter is well paid to THINK about who we are recruiting and to take ownership of their project. We will be part of your team for the duration of the recruiting process. We give you personal attention and if you so desire, we will give you feedback on trends we reveal during the course of recruiting. We provide surprising benefits that others do not think or care about, such as replacing participants who must cancel their session at no cost to you! We are comprehensively excellent at what we do and because of this we have several key industry partnerships in the area.

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Group Meeting

We can recruit and host exactly who you're looking to hear from.  Let our professional and friendly host(ess) make sure your study is smooth success. 

Focus Group/ IDIs

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Have a new web or product design?  We'll make sure we find the right people to provide feedback to ensure you've got it right before you invest further.

Usability Testing

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We can find your niche market when you want to test your new brand design.  Whatever their attitudes or demographics, we'll get the right participants to provide feedback.

Shelf Testing

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We are experienced with detailed in-home product testing, returns, and journaling experiences.  We'll make sure your testing is spot on!

In-Home Test

We've got You Covered for Any Research Methodology.

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Ethnographic interviews use to uncover insights that drive authentic consumer connections and future-focused strategy. We will help you to find right participants.

Ethnographic Study

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We are experienced recruiter for onsite observation and interviews to better understand how your customer makes purchase decisions — and why?

Shop-Alongs

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Diary studies are great for capturing experiences with products and services and for taking a more continuous look at consumers in their everyday lives. We can find reliable participants who are happy to take part in diary studies.

Diary Studies

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Do you want consumer visits to be arranged for your senior team or your employees? Or would you like to meet a small set of consumers in your office, testing your confidential new product? We are experts in this and have worked with many clients on this.

Consumer Immersion

Highly Qualified, Articulate Participants of Any Type

Industry We Work With